There is a rise in visual content demand because people don’t want to read info-heavy, fact-heavy pages, articles or posts. Businesses who choose to operate with visuals see an increase in brand engagement. And by simply adding more visual content to your marketing plan will increase the intake of the viewer allowing you to communicate quicker and with value, while having a higher chance of being shared. The world of infographics is still here and business who use them average 12% traffic growth and through just the use of a photo you can display your product without telling people about them.
Check out the 9 reasons to get on the Visual Content bandwagon below:
Starting out can be challenging to find a graphic designer or to be able to afford one. Luckily there are some great tools out there to help you be your own designer.
- Canva and Creative Market both provide tools for you to build or edit amazing designs to use for social media, website and marketing.
- Professional stock photography can help you boost your business Haute Stock and Dear Miss Modern are great resources for feminine photography. Creative Market also doubles as a photography resource that ranges in almost every time of photo you could imagine.